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| No.8563560

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Information Name: | Real estate marketing personnel must possess outstanding qualities seven |
Published: | 2011-10-17 |
Validity: | 30 |
Specifications: | |
Quantity: | 1.00 |
Price Description: | |
Detailed Product Description: | Real estate marketing company sales staff qualities include the following. 1, the knowledge structure Real estate marketing company personnel should have a strong thirst for knowledge and extensive knowledge. Extensive knowledge of real estate marketing, real estate sales person to do an important condition. A good real estate marketing personnel should not only be familiar with the industry experts, and be familiar with the local people and culture of society, with a wide range of social knowledge. Sales expertise include the following. (1) real estate industry and market conditions related knowledge and information in order to work more effectively, salespeople must master the current industry and market trends Offers and customer activities, the present customers, how? How can we increase the purchase volume? Potential users, where? How much sales potential? And national policies and regulations and other rules relating to real estate, real estate market information companies share many of the changes in the market development trend of the accuracy of such a speculation. (2) the customer's knowledge and information about the customer-related knowledge and information, including: buyers purchase motivation, purchase of psychology and buying habits; who purchase decision-makers, people who affect the buying decision-makers, families play in what to buy role and status, their family income into the situation? It also includes their spending patterns, and the purchase of the way, conditions, time, preferences and other information about the situation. Mastered the knowledge and information to help sales staff to do sales. (3) real estate sales knowledge of relevant laws and regulations and other information about real estate marketing company should civil law, contract law, trademark law, advertising law, brief history of law, unfair competition law, consumer law, urban real estate management practices , real estate sales management practices and other knowledge. (4) real estate real estate sales business-related knowledge and information staff should be familiar with real estate development companies or real estate sales agent with the company's history and its position in the industry; real estate business development process, corporate culture; real estate companies have developed product, brand, community famous degree. Understand the business advantages that can enhance the sales staff's confidence. (5) knowledge and information about real estate development, which includes real estate, location, transportation, location, environment, total building area, floor space, floor area ratio, building coverage, green rate; real estate product structure, function, use, price, room rate and property management expertise; competitive real estate of the situation, the real estate sale, as well as comparing the other competitors. Sales more than just understanding of the product the customer, in order to answer the customer's use, functionality and other aspects of a variety of topics, in order to enhance the success of selling real estate salesperson's confidence in the product and increase success in convincing customers to make purchasing decisions the opportunity. 2, etiquette training (1) telephone etiquette in today's highly developed communication, telephone sales staff and customers often talk to the main ditch Means of communication, telephone etiquette is the quality of sales staff should have one. By telephone to the customer a good impression, favorable sales work. Therefore, calls are answered to use the correct and polite language. Such as answering the phone, usually the first active greeting "This is such and such a garden or an apartment, hello," then began to talk; in conversation with customers, we must sound natural, warm, soft, so that customers feel happy and willing to further progress contact, and try to get business information you want. (2) when the customer received good grooming and dress etiquette, sincere smile will give customers a good first impression. Thus, attending to customers and clients should pay attention to eye contact, both to understand the customer mental activity, and consistent with international practice; the same time, customers should pay attention to lead showings and when customers leave the ritual. If the customer door, the real estate marketing company sales personnel should immediately stepped forward, warm reception, active call, to alert others to pay attention. (3) sales of personal image implies the personal image of the company's corporate culture reflects the corporate image, To some extent represents the estate's image. It can narrow the distance with customers, reduce customer concerns and improve the affinity, thus prompting the customer to buy the products, a deal. Therefore, the sales staff should clean the instrument, a strong affinity appearance; a proactive, smiling, friendly and sincere attitude norms of courtesy and orderly retreat; a fluent eloquence, and acting ability to talk freely. 3, professional ethics Ethics refers to the people engaged in some professional work, work and labor in a particular faith in their hearts, and special means to maintain social order to evaluate the psychological sense of good and evil, behavior principles and norms of behavior combined. In addition to real estate marketing company sales staff have the necessary expertise and other knowledge, but also should have a good professional and moral qualities, such as law-abiding, sincere, abide by the food, due diligence, unity and cooperation, a good real estate professional ethics elements of sales success. 4, physical Sales staff in selling season to reach out to large numbers of people every day, even on the day after the departure of the customer's customer information and classify and organize relevant information, statistics and analysis, this information is very valuable to the enterprise. Therefore, we must have good physical fitness, to full of energy, full of confidence to deal with busy work. 5, professionalism Sales of real estate business and a bridge of communication between customers, corporate culture, community culture and the spread of real estate theme, windows, and shoulder and constantly open up new customers and old customers to maintain the task. Therefore, the sales staff should love their jobs, with corporate mission and urgent task to complete the sale of responsibility, with perseverance the best selling whitening products do not pull the entrepreneurial spirit and solid work style, with an enterprising spirit, and positive dedication to solid job in sales. However, the sales staff work is often difficult, difficult environment, sometimes even being looked down upon the customer, so the sales staff should actively explore sales opportunities, marketing master appropriate time to bring customers to buy as much as possible. 6, psychological Sales of real estate marketing company should have the insight, confidence, self-esteem, self-love, optimistic, cheerful, tough progressive mental qualities, understand their career, understanding the customer, understand the business, in order to carry out sales. Optimistic, open-minded, the more frustrated the more strong character and good psychological quality, is an excellent sales staff must have the basic qualities. This article is reproduced real estate marketing company http://www.ceoofficer.com |
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Copyright © GuangDong ICP No. 10089450, Orpheus Management Consulting Services Limited All rights reserved.
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You are the 4540 visitor
Copyright © GuangDong ICP No. 10089450, Orpheus Management Consulting Services Limited All rights reserved.
Technical support: ShenZhen AllWays Technology Development Co., Ltd.
AllSources Network's Disclaimer: The legitimacy of the enterprise information does not undertake any guarantee responsibility